Running a special directly on your Airbnb listing is a fantastic way to boost your bookings and attract more guests. Setting up a targeted promotion is incredibly easy!
Here is exactly how to create your special rate directly on Airbnb:
Step 1: Open your Airbnb calendar
Simply log into your Airbnb account and click on your 'Calendar'.
Step 2: Start your new special
Select the specific listing you want to promote.
Scroll right to the bottom of the page, and click 'Add a new rate plan'. Type in a name for your special and click 'Get started'.
Step 3: Choose your rules
Airbnb will gently guide you through a few quick options. You will need to choose your preferred cancellation policy and select exactly which listings you want this special rate to apply to.
Step 4: Set your pricing base
Under the 'Pricing' section, choose to 'Base it on an existing rate plan'.
Select the rate you want to discount.
A very important tip:
Please make sure the rate you choose is the exact same one set as your default meal plan on NightsBridge! If you offer several different meal plans across your rooms, simply create a separate rate plan for each one and match them up perfectly.
Step 5: Add your discount!
Now for the fun part! Click 'Make it cheaper' and simply type in the percentage you want your rate to decrease by.
Step 6: Set your dates and lead times
You can easily set rules for how long guests must stay (like a minimum 2-night stay) or restrict how long they can stay (like a 1-week maximum). You can also set lead times, which control whether a guest can book at the very last minute or how far in advance they can secure the special.
A quick technical tip on maximum lead times:
If you decide to limit how far in advance guests can book, you just need to make sure this number matches your NightsBridge calendar! Simply check how many days are left until your 'last season date' on NightsBridge, and enter that exact number of days on Airbnb to prevent any availability hiccups.
Step 7: Save your special
Once you are happy with all your details, simply save your newly created special rate, and your promotion will be ready to go!
